How to earn your first million in real estate?
Text from 2020. Laws, rates and prices may have changed since then. Ask an agent
The real estate industry is not very different from other sectors of the Polish market. The rules here are the universal rules of business. When you sell something, you receive a commission for it. Before that, you carry out a series of activities that are meant to lead to the final result - from securing a client/product/service to receiving the commission for its sale. The good news is that the success of the whole process depends on traits and competences that you can develop in yourself.
When you buy fruit and vegetables, you may meet the happiest seller on Earth, or... one who is exhausting just to look at, because you can see how much this job wears him out. You hear how unpleasantly he speaks to his colleagues or to other customers. Which seller will you choose? The always smiling one or the grumpy one? We are all human and we are often guided by the same considerations.
As in every industry, in real estate what counts is attitude, self-confidence and assertiveness. What counts is whether you can take pleasure in what you do. What counts is whether you focus on finding solutions or on generating problems. Clients are people who can often judge very effectively who is competent, trustworthy and honest. Someone who will be able to sell their property. If they cannot, and choose another agency solely because of its low commission, sooner or later they will come to me, or to other effective estate agents.
In this article I will talk about how you can realistically earn a million PLN in the real estate industry and what it really depends on.
Win the listing for a property worth 20 million, sell it and you have earned 1 million PLN (in commission).
Looks like a piece of cake, right? :) Let us look at this realistically. To win the listing for such a property, you need to know that its owner will draw up a list of estate agencies to contact. If you are lucky or someone recommends you, you will make it onto that list. To deserve a recommendation, you will need satisfied clients to have been talking about you for the last few years.
Some agencies will offer a 1% commission, others 5%. Do you think the owner will choose the agency that offers the lowest or the highest commission?
The answer is: the amount of the commission will not matter.
So what will? One of the factors will be your ability to inspire trust and respect in the owner of the property and to convince them that you will be able to sell such a property. I will keep the remaining factors secret. Unless you want to work with me, in which case I will reveal them to you :)
All right, let us assume you manage to persuade the owner to entrust you with finding a buyer for the property. Exclusively. How many people within your reach, do you think, have 20 million PLN at their disposal to buy a property in Poland? 50? 100? 1000? My next question: how will you reach them?
These are only the basic answers that, as an agent, you must know in order to earn a great deal. I assure you, however, that everything can be done, as long as you are in good hands.
Sell 10 properties whose total commission comes to 1 million PLN.
Sounds a little easier, but is it? Can you win the listing for a property worth 2 million PLN? Can you place its listing in the places that clients with such a budget check? Because you surely understand that free portals are not among them.
When it comes to presenting the property - will you be able to hold that price and not let it be knocked down?
There are several dozen ways to earn your first million in real estate. Each of them is feasible. I have already earned that kind of money myself. I know the realities of this market and I know what matters. The situations described require skill, practice, time and experience. You can learn them on your own - by trial and error. You can also learn them alongside someone. If such work appeals to you, get in touch with me and we will talk about what we can achieve together.


