Selling a property? Avoid these mistakes! Part 3.

There are more mistakes you can make when selling a flat than you think. Hence the next and, this time, final part of our article. There are still a few things that make a negative impression on buyers. So before you post an advert for the sale of your flat or house, read today's article to avoid mistakes that could make it harder for you to complete the transaction.

A badly written advert

The main obstacle to successfully selling a property is a badly written advert. Many owners do not describe their properties in an appealing way, even though they believe they do. Missing key information is the most common mistake in many adverts. Moreover, the people writing the description use far too many glowing adjectives, which often do not reflect reality or signal to the reader that the seller is very keen to sell, hence the excessive praise of the property. This often has the opposite of the intended effect and arouses suspicion that something is not right with the flat or house.

How can this be put right? Above all, when putting together a property sale listing, we should put ourselves in the buyer's shoes and include in the description the information that matters most to someone interested in buying.

Not including photos

A lack of photos of the property in the advert is another cardinal mistake. It must be stressed unequivocally that adverts like this are automatically skipped by potential buyers. Remember that flats are like everything else we buy: what matters most is a good first impression and catching the customer's eye. Dry text alone will certainly not do that. Good-quality photos, taken from different angles, are therefore an absolute necessity in every advert.

We should also think carefully about which photos to include in the advert. The flat, house or plot for sale must look good in them. So make sure the lighting is right, the rooms are clean and any clutter is cleared away, as it will only distract attention from the interiors on offer.

An unrealistic price

Another factor that can make a property much harder to sell, or leave it with no interested buyers at all, is a price that is too high. Before setting it, it is worth finding out how much similar flats or houses cost. By similar we mean properties of comparable size or in a similar location. When setting an appropriate price, it is good to seek the help of a specialist, for example a professional estate agent, who will help us value our flat or house properly.

Inconvenient viewing times

If we want to sell a property, we must expect that potential buyers will want to view it. Making the flat or house available only at inconvenient hours or very rarely means that in the meantime potential buyers will turn their attention to other properties, and with such an approach we will lose the chance to sell. So we should be prepared for our phone to start ringing off the hook once we post a sale advert, and for having to arrange viewing times that suit everyone.